Chipotle offers incentive for family farm inspired costume

They’re at it again.

This will raise livestock producers blood pressure. Chipotle is offering a special Halloween deal.

Come into any Chipotle after 6pm this Halloween dressed in a costume inspired by THE FAMILY FARM (think farmer, crop, animal, or farm implement) and we’ll give you a burrito, bowl, salad or an order of tacos made with wholesome, responsibly raised ingredients for only $2.

The proceeds, up to $1,000,000, will benefit The Chipotle Cultivate Foundation and Farm Aid — both non-profit organizations.

*Deep breath*

My first question is, what exactly does a family farmer look like? Does he look different from their so-called corporate farmer? Do you think they would refuse to give you the deal if you dressed as a factory farmer?

Last I checked, my dad produced wholesome, responsibly raised pork. He’s a small family farmer, but wait….he has gestation stalls so in Chipotle’s view he’s a factory farmer.

So does a family farm pig costume look different from a ‘corporate farm’ one?

I am so entertained by this that I would really enjoy sitting outside a Chiptole to see what costumes come in and get their customers perspective on the costumes.

The last place I would want my money going is to Farm Aid. I love Willie and John Mellenkamp, but their efforts to help American agriculture are misguided. I won’t even get started about that today.

Heather Hetterick has been promoting agriculture from an early age. From her 4-H and FFA days to present, sharing the ag story has been important to Heather.

Her current responsibilities include reporting for the Ohio Ag Net, filling in for Dale Minyo and sales for the radio network. She is also involved with sales for Ohio’s Country Journal.

She is a graduate of the Ohio State University, where she was named one of the Top 10 Seniors in the College of Food, Agricultural and Environmental Sciences. After college Heather was the Director of Marketing & Education for the Ohio Pork Producers Council. She then went on to work for Clear Channel Radio and Time Warner Cable before joining the Ohio Ag Net.

Heather also blogs about food, frugality and freebies at http://www.heathershelpings.com. She resides in Shelby County, near Botkins, with her husband Zach.

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