Christmas may be just around the corner, but agriculture advocacy never takes a holiday. This just in: Forever 21, a popular clothing store for teens and 20-somethings, is now supporting the Humane Society of the U.S. (HSUS), the richest anti-animal agriculture organization in America. This is a call-to-action. I hope you will join me in writing to the company and letting them know how you feel.
This sign was discovered in New York by Dustin Homan, an agriculture leadership student at The Ohio State University. The photo was then posted on Facebook by his fellow classmate and Simmental breeder, Emily Brinkman. The sign reads, “With your purchase of this T-shirt, Forever 21 will make a $1.00 donation to HSUS. We and all our furry friends thank you!”
While I don’t think a boycott of the company is necessary, I do believe it’s critically important to educate this clothing store about the true agenda of HSUS, which is, of course, to abolish animal agriculture and eliminate consumers’ choice to put meat, dairy and eggs on the dinner table. As Nebraska Gov. Dave Heineman said, “HSUS is an organization you cannot trust and I do not trust.” Unfortunately, many are duped into donating to this company because they believe they are funding local animal shelters.
Here is what I wrote to the company: “I have always been a fan of Forever 21 and the fun, trendy clothes you offer for young people. However, as a cowgirl from South Dakota, I’m disappointed in your support of the Humane Society of the United States. Did you know that less than one-half of 1% of their $100-million annual budget actually goes to funding animal shelters? That equates to less than $450,000! Please, consider donating directly to local animal shelters, where our furry friends will have access to your generous gifts. Merry Christmas to everyone at Forever 21.”
Remember to keep your comments positive and sincere. Provide the facts and share a little bit about your personal story. Represent all of us farmers and ranchers in a good light, and hopefully we can all help to educate this company about HSUS. Be sure to post your comments on the blog, as well, to assist others in composing theirs. Thanks in advance for your help on this.