American Soybean Association (ASA) President Wade Cowan has confirmed the election of ASA’s World Initiative for Soy in Human Health (WISHH) officers and committee members for 2015-2016, including Steve Reinhard from Crawford County with the Ohio Soybean Council.
“I want my fellow soybean farmers to know that WISHH is important because it lays the groundwork for our future,” Heinen said. “U.S. soybean growers send WISHH as their trailblazer for trade. WISHH teaches people in their own countries about how to use soybeans in animal feed rations as well as human foods.”
In the early 2000s, forward-thinking U.S. soybean leaders in multiples states recognized that the growing protein demand in developing countries was a driver for their soybean sales. Well-researched studies showed that most future growth in food demand would be in developing and middle-income countries where populations and incomes were both on the rise.
Today, the trends are even clearer, proving that WISHH-founding farmers planned well.… Continue readingRead More »